LC 01 : What is leadership communication?

Leaders are individuals who guide, direct, motivate, or inspire others. They persuade others to follow them or pursue goals they define. They control situations, Without effective communication, leaders accomplish little. Without effective communication, a leader is not effective.

Communication is the transmission from one person to another or to many people, whether verbally or non verbally. The complication in communication comes from the interruptions or interferences in that transmission, whether the sender causes them or receiver. Communication becomes even more complex when you need to think about how best to communicate to all internal and external stakeholders.